Foreword from Strategic Partnership Manager
SayPro has traveled a long journey where we have seen so many young people changing the way they think about themselves. We have seen young people becoming independent without relying on their families for survival.
We have seen SayPro strengthening families where some of the beneficiaries were separated from their families. Today SayPro has empowered thousands of youth from Limpopo and Gauteng.
We acknowledge all the partners who have filled the puzzle where they have contributed with money, resources, and time towards the organization. On behalf of SayPro beneficiaries, we are very grateful to still be your partners.
I am very excited to be reporting about the activities that took place in Marketing for the year 2017.
Strategic Partnership Manager
SayPro is a youth development organization established in 2005 with the aim of creating a culture of inclusion and expands access to ICT-based work and life readiness skills, including technical and vocational skills, for employment, decent jobs, and entrepreneurship among disadvantaged and vulnerable young people aged 18 – 35 years in South Africa. SayPro is a non-profit organization that depends on sourcing funding for its survival and we do this by proposing to different institutions for help such as government, private, individuals, and corporate. Since 2005, the organization has been practicing different marketing strategies that it did help the organization from one level to another.
SayPro introduced online Marketing where we were creating posts, tender, funding opportunities, and southern Africa youth academy and we posted it on SayPro online marketing channels such as Facebook, LinkedIn, and websites with aim of reaching a large number of beneficiaries.
SayPro has gone through a great height of challenges one of them is to answer to the community what are we doing, where are we, where are those people we are claiming we have empowered.
SayPro is a non-profit organization that depends in sourcing funding for its survival and we do this by proposing to different institutions for help such as government, private, individuals, and corporate. Since 2005, the organization has been practicing different marketing strategies that it did help the organization from one level to another.
Proposal writing and tenders
SayPro had many strategies of sourcing funding for the organization in 2017, we applied for funding opportunities, sponsorships, and donations we even ventured in to applying for tenders in partnership with Zubuntu Management. In 2017 SayPro and the other 4 partners we were implementing SEVISSA project that was funded by Nelson Mandela Children’s Funds which we were in the third year of the 5 years project. The project was for adolescent girls and boys in 3 schools of Diepsloot. We were also implementing the Department of Social Development project where we were empowering the youth with skills development that will help them to find employment, this project with DSD started in 2011 but we apply for funds every year. Below is the funding and tender application submitted for the year 2017 from January to December
- Department of Social Development
- Melinda gates foundation
- Murray and Roberts foundation
- National Arts Council
- SayPro project submitted tender documents to SANBI, the City of Johannesburg, City of Tshwane, IDC, and Johannesburg water.
SayPro received 3 visitors for the year 2016 which they came to the organization for partnership, site visit, and to hand over the donations to the beneficiaries. The marketing team worked very hard in inviting companies to visit SayPro organization to see the work that we do and offer to the beneficiaries in the townships of Diepsloot and Daveyton. The visitors who came to SayPro were all important even if we end up being in a relationship where they can give money or donate because they use to come to the organizations with good advice and recommendations that will assist us.
SayPro received 13 visitors for the year 2017 which they came to the organization for partnership, site visits, and to hand over the donations to the beneficiaries.
Below is the visitors that visited SayPro in 2017 from January to December:
- Dana visited the center for heritage day
- AMSCO group came to paint the center in Diepsloot and in Daveyton
- Pharma Dynamic visited the center for Mandela day
SayPro as a non-profit organization was depending on funding opportunities, sponsorships, and donations for survival to make sure that the programs runs accordingly for the sake of changing the way young people think about themselves in the townships of Diepsloot and Daveyton. SayPro received donations that assisted SayPro to run programs, more special furniture because at that time we needed it most. In 2017 SayPro received the following donation from the following companies
- We received a donation of furniture and laptops from the Department of Human settlement
- Heineken volunteered their time to plant trees at Diepsloot park at ext 2 and provided lunch to SayPro beneficiaries
- Mixology donated 4 laptops
- We received a donation of sports outfit from Robert Marawa
- We received a donation of toilet and basin from Investec
- We received a donation from Riverside
- Dana donated her time to SayPro and provide lunch for SayPro beneficiaries
- We received donations of furniture, printer, and diaries from Accenture.
- We received a donation from the Kalleo people group
- We received a donation of books from Light stone company
2017 was a good year for SayPro as we managed to form new relationships and maintain it with different companies such as Delatmune, Light stone, Kalleo people group, Accenture, and the Department of Human Settlement. In 2017 we Old mutual group was in partnership with SayPro where they provided about money training to SayPro beneficiaries and provide lunch to them for 1 year. SayPro received donations from different companies that assisted SayPro as organisation to help those in need in the township of Diepsloot.
SayPro out of the strategic partnership meeting came out with the idea of making bricks and submitting tender applications with the aim of sourcing funding for the organization.
The marketing team in 2017 also ventured into the tendering sector with the aim of sourcing funding for the organization where we partnered with Zubuntu Management to apply for tenders. The marketing team was managing the For a good online site where we were looking for opportunities from people who can assist in SayPro organization by means of giving their time, preparing lunch for SayPro beneficiaries, donating goods or money to the organization. All these planforms we were using did work for SayPro the only thing that made SayPro look for more opportunities is because of the online traffic of other organization that was looking for same opportunity and people donating old stuff that will also cause the organization to spend more, for example, they use to donate for an old printing machine that is old and we had to take it to people who can fix it and pay another money.
In 2017 SayPro and the other 4 partners we were implementing SEVISSA project that was funded by Nelson Mandela Children’s Funds which we were in the third year of the 5 years project. The project was for adolescent girls and boys in 3 schools of Diepsloot. We were also implementing the Department of Social Development project where we were empowering the youth with skills development that will help them to find employment, this project with DSD started in 2011 but we apply for funds every year.